MKG 42700 - Sales Management

Prerequisite(s): MKG 43300 FOR LEVEL UG WITH MIN. GRADE OF C OR GBM 38000 FOR LEVEL UG WITH MIN. GRADE OF C

Credit Hours: 3.00. Organization, management, and operation of the sales force. Examines the recruitment, selection, and processing of the sales force; motivation; forecasting; sales department budgeting; and performance evaluation. Emphasis is given to the management of an outside sales force and its activities. Typically offered Fall Spring Summer.

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