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Jan 02, 2025
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MKG 43000 - Advertising Campaigns I
Prerequisite(s): (MKG 22400 FOR LEVEL UG WITH MIN. GRADE OF C OR MKG 32400 FOR LEVEL UG WITH MIN. GRADE OF C) AND MKG 42400 FOR LEVEL UG WITH MIN. GRADE OF C AND MKG 42500 FOR LEVEL UG WITH MIN. GRADE OF C
Credit Hours: 3.00. Emphasis on the management of marketing research, segmentation, analysis and campaign strategy for a business or non-profit organization as part of a local or national advertising campaign. Typically offered Fall Spring Summer.
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