|
|
|
Jan 02, 2025
|
|
MKG 42800 - Advertising Management
Prerequisite(s): MKG 22400 FOR LEVEL UG WITH MIN. GRADE OF C OR MKG 32400 FOR LEVEL UG WITH MIN. GRADE OF C
Credit Hours: 3.00. This course provides an understanding and evaluation of the advertising function within the modern business environment. The course covers history, advertising and the promotional mix, and advertising as a vital communication tool. Typically offered Fall Spring Summer.
View Class Schedule
Add to Portfolio (opens a new window)
|
|
|