2018-19 Academic Catalog 
    
    Jul 21, 2024  
2018-19 Academic Catalog [ARCHIVED CATALOG]

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MKG 42200 - International Marketing


Prerequisite(s): MGMT 32400 FOR LEVEL UG WITH MIN. GRADE OF C OR MKG 32400 FOR LEVEL UG WITH MIN. GRADE OF C OR MGMT 22400 FOR LEVEL UG WITH MIN. GRADE OF C OR MKG 22400 FOR LEVEL UG WITH MIN. GRADE OF C OR GBM 32900 FOR LEVEL UG WITH MIN. GRADE OF C OR BA 22400 FOR LEVEL UG WITH MIN. GRADE OF C OR MGMT 32300 FOR LEVEL UG WITH MIN. GRADE OF C

Credit Hours: 3.00. This course explores the opportunities in global markets and examines the challenges of global marketing. Emphasis is placed on the strategic implications of competition in the markets of various countries. Typically offered Fall Spring Summer.


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