MKG 48800 - Advanced Selling

Prerequisite(s): (MKG 33300 FOR LEVEL UG WITH MIN. GRADE OF C- OR MKG 43300 FOR LEVEL UG WITH MIN. GRADE OF C- )

Credit Hours: 3.00. This course deepens student knowledge and application of the sales process and builds upon the skills learned in the Personal Selling class. Students will hone their selling skills through research driven sales call preparation, complex sales role-plays, and engagement in real world sales calls.
Experiential Learning (EXL): Yes

Course Learning Outcomes
Students will:

Network with leads and prospect for new professional relationships.
Conduct industry research, create value-added solutions, and engage effectively in real world sales calls.
Manage their own time and sales activities.

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