Communication, BA, Concentration: Advertising

PNW General Education Core (30 Credits)

• English Composition (6 Credits): ENGL 10400 - English Composition I  and ENGL 10500 - English Composition II  
• Speech Communication (3 Credits): COM 11400 - Fundamentals of Speech Communication  
• Quantitative Reasoning (3 Credits): Select from Gen Ed Quantitative Reasoning Core list  
• Natural Sciences (3 Credits): Select from Gen Ed Natural Sciences Core list   
• Technology (3 Credits): Select from the Gen Ed Technology Core list  
• Humanities (3 Credits):  Select one course from -
  • AD 25500 - Art Appreciation  
  • COM 24000 - Introduction To Oral Interpretation  
  • MUS 25000 - Music Appreciation  
  • THTR 20100 - Theatre Appreciation  
  • THTR 30800 - The History And Development Of The American Musical Theatre  
• Social Sciences (3 Credits): Select one course from -
  • COM 21200 - Approaches To The Study Of Interpersonal Communication  
  • COM 32000 - Small Group Communication  
  • COM 32400 - Introduction To Organizational Communication  
• Additional Credits (3 Credits): Select one course from below that has not been used to meet another requirement -
  • AD 25500 - Art Appreciation  
  • COM 21200 - Approaches To The Study Of Interpersonal Communication  
  • COM 24000 - Introduction To Oral Interpretation  
  • COM 32000 - Small Group Communication  
  • COM 32400 - Introduction To Organizational Communication  
  • MUS 25000 - Music Appreciation  
  • THTR 20100 - Theatre Appreciation  
  • THTR 30800 - The History And Development Of The American Musical Theatre  
• First-Year Experience (FYE) (3 Credits): COM 10300 - The Freshman Seminar In Communication  

CHESS College Core (36 Credits)

• Modern Language (12 Credits)
• Gender Issues (3 Credits)
• Global Cultures (3 Credits)
• Individual and Society (3 Credits)
• Literature and the Arts (3 Credits)
• Racial and Ethnic Diversity (3 Credits)
• Social Ethics (3 Credits)
• United States Tradition (3 Credits)
• Western Heritage (3 Credits)

For courses that meet these requirements, please see the CHESS College Core list .

Major Core (15 Credits)

• COM 20400 - Critical Perspectives On Communication
• COM 25000 - Mass Communication And Society
• COM 30900 - Visual Communication
• COM 31800 - Principles Of Persuasion
• COM 37000 - Writing For Media

Concentration Core (18 Credits)

• COM 25300 - Introduction To Public Relations
• COM 25600 - Introduction To Advertising
• COM 33100 - Audio Production
• COM 33200 - Television Production
• COM 43400 - Practicum In Media Communication
• COM 43900 - Focus Group Research

Free Electives (21 Credits)

• Free Electives (21 Credits) - Choose electives for further study in Communication or for Minor in any department. Seven (7) electives are required for graduation. Electives may be in Communication, for a Minor in any department, or in any subject. Prerequisites may apply. Up to 15 credits of free electives at 30000 level or higher may be required to meet Purdue University Northwest residency rule.

Requirements

Minimum Grade and Grade Point Average (GPA):  Minimum grade of C required for all Supplemental Core, Major Core, and Communication Elective courses; 2.0 GPA

Experiential Learning (EL):  Two COM EL course required.  EL courses are noted by (e) next to the course title.

General Education Core:  General Education notations can be found within the course description.  Please click on a course to see if it meets a Gen Ed requirement.

Milestone Courses noted by (m) next to the course title have been identified as being critical to your success in this field of study. 

Courses that are only offered on one campus will be noted by an (H) for Hammond, or (W) for Westville.

Please see the Additional Information and Guidelines section below for more information.

Additional Information and Guidelines

Note 1: Freshman seminar requirement also met with any other PNW Freshman Seminar course from 1-3 credit hours.

Note 2: Modern Language Requirement, must complete 4 semesters of the same language - Choose from ASL, FR, GER, JPNS, or SPAN

Note 3: Two COM EL courses required.  EL courses are noted by (e) next to the course title.  Prerequisites may apply.

Note 4: Free Elective: Choose electives for further study in Communication or for Minor in any department. Seven electives (21 Credits) are required for graduation. Electives may be in Communication, for a Minor in any department, or in any subject. Prerequisites may apply.

Up to 15 credits of free electives at 30000 level or higher may be required to meet Purdue University Northwest residency rule.

Note 5:  Select from:  COM 21200-Approaches to the Study of Interpersonal Communication, COM 32000-Small Group Communication or COM 32400-Introduction to Organizational Communication.  Once you use a course for this section, it cannot be used for other sections.

Note 6:  Select from: AD 25500- Art Appreciation, COM 24000-Introduction to Oral Interpretation, MUS 25000-Music Appreciation, THTR 20100-Theatre Appreciation or THTR 30800-The History and Development of the American Musical Theatre.  Once you use a course for this section, it cannot be used for other sections.

Note 7:  Select from:  AD 25500- Art Appreciation, COM 21200-Approaches to the Study of Interpersonal Communication, COM 24000-Introduction to Oral Interpretation, COM 32000-Small Group Communication, COM 32400-Introduction to Organizational Communication,  MUS 25000-Music Appreciation, THTR 20100-Theatre Appreciation or THTR 30800-The History and Development of the American Musical Theatre.  Once you use a course for this section, it cannot be used for other sections.

Note 8:  The Advertising Concentration capstone course is COM 43400- Practicum in Media Communication, which is repeatable.