2021-2022 Academic Catalog 
    
    Mar 28, 2024  
2021-2022 Academic Catalog [ARCHIVED CATALOG]

Add to Portfolio (opens a new window)

COM 25600 - Introduction To Advertising


Credit Hours: 3.00. An analysis of commercial persuasion from colonial times to the era of mass communication. The course examines the structure of advertising messages, how they are adapted to specific audiences, and the social settings in which they occur. Typically offered Fall Spring Summer.


View Class Schedule




Add to Portfolio (opens a new window)